About Us

Uswing Brand Story

Our Story

A Conquering World-Class Brand

The Uswing story began on October 21st, 2019 in Macao when Warren Fong, a rigorous Chinese amateur golfer with a single handicap, played in a Pro-Am invitational tournament with Phil Mickelson, a legendary golfer and winner of six major championships. At hole 14, they had different judgments on a 4-foot putt. Mickelson thought the ball should be putted into the hole by the left side while Fong believed otherwise. In the end, Fong made the right judgment wearing the Uswing sunglasses.

Mickelson was apparently impressed by the result. Since playing The Match: Champions for Charity in May, 2020, he started wearing the Uswing sunglasses given by Fong. Henceforth, Uswing made its debut appearance in the international tournaments. Since then, Mickelson was seen wearing them in most of his winning competitions. In the most recent PGA Championship 2021, he had also utilised the Uswing Sunglasses Golfer 002. On the other hand, C. T. Pan, the famous Chinese player, wore Uswing when playing The Masters 2020 and achieved a memorable debut by finishing with a tied seventh.  

Origin

Established in China, Uswing is not only a professional golf accessory, but also an innovation of new technology in the sport. Its founder, Warren Fong, was concerned about the impact of the blazing sunlight on his eyes while golfing.  Therefore, he looked for a pair of suitable golf sunglasses around the world and realized that it seemed like an impossible mission. None of the sunglasses in the market met the core functions required in golf such as no parallaxes and the ability to distinguish green patterns and slope. During his encounter against other world-renowned golfers like Tiger Woods, Ernie Els and K. J. Choi, he realised that they were not using proper sunglasses too. 

Upon this discovery, Fong set out to develop the first professional golf sunglasses in the world; one that would solve visual problems while playing golf under the bright sunlight.  A research and development team of experts from the fields of optics, optometry, physics, chemistry and ergonomics was set up in China. It took Fong and his team almost a decade to design the first Uswing sunglasses to perfection. 

Uswing, the pioneer sunglasses that complement golfing, was finally ready in early October, 2019. The following features are incorporated: ability to distinguish green patterns and slope, no parallaxes, calmness and mind-focused assistance, along with eyes protection. Uswing is created not only as an essential accessory for golfers, but also a symbol of high quality and fashion sense.

Since its maiden launch, Uswing has been worn by professional golfers such as Phil Mickelson, C. T. Pan, Yani Tseng, Rose Zhang, and Weiling Hsu. Phil Mickelson and C. T. Pan actually wore Uswing to play The Masters Tournament 2020 and 2021. 

Since the establishment of the brand, Uswing continuously contributes to various eye protection charity organisations. On top of that, it has built a long-term relationship with the Orbis International and Life-line Express Foundation to bring clear visions to patients with eye diseases.